Associate Director, Marketing Analytics - Prostate Cancer

Sumitomo Pharma Co., Ltd., is a global pharmaceutical company based in Japan with operations in the U.S. (Sumitomo Pharma America, Inc.), focused on addressing patient needs in oncology, urology, women's health, rare diseases, cell & gene therapies and CNS. With several marketed products and a diverse pipeline of early- to late-stage investigational assets, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner. For more information on SMPA, visit our website https://www.us.sumitomo-pharma.com or follow us on LinkedIn.

The Associate Director, Marketing Analytics – Prostate Cancer position will lead business insights for the commercial organization as it relates to the Oncology therapeutic area. This role will be required to operate with diverse data sources, vendors, stakeholders, in a rapidly changing business environment.

This position will report to the Director, Commercial Analytics – Oncology and will be an integral part of the Commercial Analytics team. This position will partner with marketing, finance, and market access leadership, along with other Commercial Analytics leaders to deliver accurate, timely, and reliable insights to stakeholders across the commercial organization.

Job Duties and Responsibilities

• Inform and support marketing strategy decision making through in-depth analysis of both primary and secondary data sources.
• Lead ad hoc analytics projects in support of the Orgovyx brand team.
• Proactively deliver actionable insights to inform and guide commercial strategy.
• Develop and present insights to the Orgovyx brand team, cross-functional partners and senior leadership, tailoring communication to suit the audience and objective.
• Lead Situational Analysis for Orgovyx brand planning, contribute to tactical planning, and partner with Sales and Marketing to define meaningful KPIs.
• Apply advanced analytics to inform brand strategy, promotional resource allocation, and marketing effectiveness, including patient journey mapping and ROI analysis.
• Collaborate cross-functionally (Medical, Clinical, Brand, and other supporting teams) to define and prioritize key business questions (KBQs).
• Track and report on strategic KPIs and supporting diagnostic metrics for monthly and quarterly business reviews.
• Support financial forecasting by providing href="mailto:reasonableaccomodations@us.sumitomo-pharma.com">reasonableaccomodations@us.sumitomo-pharma.com. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications.