AVP, Marketing Analytics (Activation & Measurement)

Axos Bank

Target Range:

$105,000.00/Yr. - $140,000.00/Yr.

Actual starting pay will vary based on factors including, but not limited to, geographic location, experience, skills, specialty, and education.

Eligible for an Annual Discretionary Cash Bonus Target: 10%Eligible for an Annual Discretionary Restricted Stock Units Bonus Target: 10%

These discretionary target bonuses may be awarded semi-annually based upon your achievement of performance goals and targets.

About This Job

The AVP, Manager of Marketing Analytics leads how marketing data is activated, measured, and translated into revenue impact. This role sits at the intersection of Marketing, RevOps, and Marketing Strategy, ensuring governed data flows cleanly into Salesforce, is measured consistently across the funnel, and is converted into clear, actionable insights that improve pipeline performance and decision-making.

Responsibilities:

• Own the activation of marketing signals into Salesforce and downstream systems, ensuring alignment with governed definitions and clean MQL-to-SQL handoffs
• Design and maintain closed-loop measurement frameworks connecting signals to pipeline, conversion, and outcomes
• Deliver decision-ready insights that inform GTM strategy, campaign optimization, prioritization, and investment decisions
• Partner closely with RevOps and Marketing Strategy to identify gaps in funnel performance and improve speed, quality, and conversion
• Monitor data quality and reporting standards to maintain Salesforce and analytics outputs as trusted systems of action

Qualifications:

• Bachelor's degree preferred
• 7+ years of experience in marketing analytics, RevOps analytics, or revenue operations
• Strong hands-on experience with Salesforce, marketing activation platforms, and BI/analytics tools
• Ability to translate complex data into clear, actionable insights for senior stakeholders
• Experience working in regulated industries (financial services, fintech, or similar) preferred
• Detail-oriented operator with a collaborative mindset and comfort enforcing standards

Axos Employee Benefits May Include:

About Axos

Born digital-first, Axos delivers financial tools and services that allow individuals, small businesses, and companies to access and manage their money how, when, and where they want. We’re a diverse team of dynamic, insightful, and independent innovators who are excited to provide technology-driven solutions that offer unbeatable value to our customers.

Axos Financial is our holding company and is publicly traded on the New York Stock Exchange under the symbol "AX" (NYSE: AX).

Learn more about working at Axos

Pre-Employment Background Check and Drug Test:

All offers are contingent upon the candidate successfully passing a credit check, criminal background check, and pre-employment drug screening, which includes screening for marijuana. Axos Bank is a federally regulated banking institution. At the federal level, marijuana is an illegal schedule 1 drug; therefore, we will not employ any person who tests positive for marijuana, regardless of state legalization.

Equal Employment Opportunity:

Axos is an Equal Opportunity employer. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, religious creed, color, sex (including pregnancy, breast feeding and related medical conditions), gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship status, military and veteran status, marital status, age, protected medical condition, genetic information, physical disability, mental disability, or any other protected status in accordance with all applicable federal, state, and local laws.

Job Functions and Work Environment:

While performing the duties of this position, the employee is required to sit for extended periods of time. Manual dexterity and coordination are required while operating standard office equipment such as computer keyboard and mouse, calculator, telephone, copiers, etc.

The work environment characteristics described here are representative of those an employee may encounter while performing the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.