Brand Manager

Business Introduction
GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.
Our diverse portfolio consists of vaccines, specialty medicines, and general medicines.
Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.

Position Summary
You will lead brand strategy and execution for Hemato Oncology portfolio in India. You will work closely with medical, commercial, access, digital and external partners to turn customer and patient insight into clear actions. We value curiosity, collaboration and a bias for action. This role offers visible impact on patient care, strong opportunities to grow your marketing career, and a chance to help GSK unite science, technology and talent to get ahead of disease together.

Role will be based out of the Head Office in Worli, Mumbai.

Responsibilities
This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

• Develop and deliver the brand plan by using market and customer insight to set clear priorities and measurable goals.
• Lead launch and lifecycle activities, including launch readiness, stakeholder engagement, and local execution of campaigns.
• Work with cross-functional teams to create compliant multichannel materials and training for field teams.
• Monitor brand performance and financials; translate data into recommendations and timely actions.
• Manage external partners and vendors to deliver high-quality materials and events on time and on budget.
• Coordinate with medical, regulatory and access teams to ensure aligned and ethical brand execution.

Basic Qualification
We are seeking professionals with the following required skills and qualifications to help us achieve our goals:

• Bachelor’s degree in Life Sciences, Pharmacy, Marketing, Business or related discipline.
• Minimum 3 years’ experience in brand management, marketing or commercial roles, preferably in healthcare or pharmaceuticals

Preferred Qualification
If you have the following characteristics, it would be a plus:

• Advanced degree (MBA, M. Pharm, MSc) or equivalent business/marketing qualification.
• Experience in Oncology/ Hematology

Preferred Skills:

• Strong commercial thinking with experience in brand planning and campaign execution
• Good analytical skills with experience using data to inform decisions (Excel or similar)
• Clear and effective communication skills with the ability to work across teams
• Experience managing external agencies or vendors and tracking deliverables
• Proven experience leading product launches or major brand campaigns
• Familiarity with digital and omnichannel marketing approaches and tools
• Experience with forecasting and basic P&L responsibility
• Comfortable using analytics or reporting tools (Power BI, Tableau or similar)
  

What we value

• A learning mindset and curiosity
• Clear, simple communication and collaboration
• Accountability and focus on delivering results
• Respect for different perspectives to create an inclusive workplace

Ready to apply?
If this role feels like your next step, we encourage you to apply. Tell us how your experience and perspective will help the team deliver better outcomes for patients and customers. We look forward to hearing from you.

Skills

Data to Insights, Digital Fluency, Marketing Campaign Planning, Marketing Measurement, Marketing Strategy Implementation, Omnichannel Marketing, Scientific Literacy

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

Inclusion at GSK:

As an employer committed to Inclusion, we encourage you to reach out if you need any adjustments during the recruitment process.

Please contact our Recruitment Team at IN.recruitment-adjustments@gsk.com to discuss your needs.

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