Director, Consumer IBD Marketing
Takeda
Cambridge, Massachusetts
Full-Time
$177,000
RemoteDirector
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About The Role
The Director, Consumer IBD Marketing will be a champion of Takeda’s culture and values while leading the consumer marketing strategy development and tactical execution. The role is responsible for ensuring a highly impactful and cohesive patient engagement strategy across channels. The role focuses on crafting and executing brand messaging, and campaign development, with significant involvement in TV/CTV advertising. The Director also champions patient-centric initiatives, such as patient ambassador programs, to ensure the authentic patient voice shapes all marketing efforts.
The ideal candidate combines strong marketing expertise with a mindset of curiosity and adaptability, proactively embracing AI tools to drive both efficiency and innovation. The Director will collaborate closely with the Director, HCP IBD Marketing and Director, IBD Lifecycle Management and Access Marketing, Patient Support Services, and cross-functional teams to ensure an integrated brand strategy and omni-channel execution and will report to the Sr. Director, IBD Marketing.
How you will contribute
Takeda Compensation and Benefits Summary
We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices.
For Location:
USA - MA - Cambridge - Kendall Square - 500U.S. Base Salary Range:
$177,000.00 - $278,080.00
The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. The actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.
U.S. based employees may be eligible for short-term and/ or long-term incentives. U.S. based employees may be eligible to participate in medical, dental, vision insurance, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, a tuition reimbursement program, paid volunteer time off, company holidays, and well-being benefits, among others. U.S. based employees are also eligible to receive, per calendar year, up to 80 hours of sick time, and new hires are eligible to accrue up to 120 hours of paid vacation.
EEO Statement
Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law.
Job Exempt
YesIt is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.