Job Description:
The Role
Looking for your next career opportunity with Fidelity? Fidelity Private Shares group is seeking a Director of Analytics for Growth and Marketing to join the team and help transform marketing into an AI-enabled, LLM-integrated growth engine grounded in data, automation, and continuous learning! This opportunity is needing someone who is experienced in Demand Generation who will be passionate about orchestrating a full-funnel pipeline with machine integration, Product Marketing will evolve into continuous positioning with real-time message iteration across segments, industries, and accounts, and traditional search engine optimization will evolve towards AI Engine Optimization, with a strive too maximizing presence in the answering layer.
The Skills and Expertise You Bring
- Apply quantitative analysis and experimentation frameworks to evaluate marketing performance and pricing strategies: 10%
- Develop and implement AI Engine Optimization strategies, ensuring content is structured and optimized for ingestion, retrieval, and citation by LLMs and AI-driven search platforms: 15%
- Orchestrate a full-funnel demand generation pipeline supported by rel="noopener noreferrer">benefits to meet your evolving needs and help you live your best life at work and at home. These benefits include comprehensive health care coverage and emotional well-being support, market-leading retirement, generous paid time off and parental leave, charitable giving employee match program, and educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career. Note, the application window closes when the position is filled or unposted.
Please be advised that Fidelity's business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.
Certifications:
Category:
Business Analytics and Insights