Location: London

Office requirement: Hybrid, 2 days in office

Employment type: Permanent

As our Head of Communications youll:

lead GWIs public relations, corporate communications, and social media efforts. Reporting into the CMO, this role will set the strategy, oversee execution, and manage a small but high-performing team. Youll be GWIs lead storyteller crafting narratives that resonate with media, customers, partners, and the investor community, while strengthening our brands voice in a competitive market.

This is both a strategic and hands-on role: you'll shape our market positioning, drive thought leadership, and ensure GWI is at the center of conversations that matter. GWI is powering agents and decision-makers with real consumer intelligence. This person will be central to telling that story as we scale it globally.

You will collaborate across functions to ensure that all messaging is consistent, accurate, and aligned with GWIs vision and mission.

What will you be doing?

• Develop and execute an integrated communications strategy that spans PR, media engagement, executive comms, and social media.
• Align comms strategy with company goals, product launches, and market milestones.
• Monitor industry trends, competitor activity, and the evolving media landscape to ensure GWI stays relevant and visible.
• Drive U.S. market expansion communications establishing GWIs market narrative, brand positioning, and awareness through high-impact external media strategies.
  
  

• Serve as a trusted advisor to the executive team, shaping executive visibility and thought leadership.
• Build and maintain relationships across news, business, technology, trade, and broadcast media.
• Proactively pitch stories, secure high-quality earned coverage, and position GWI as a thought leader in AI and customer insights.
• Develop and manage executive thought leadership programs, shape unique points of view, craft media-ready messaging, and secure top-tier speaking opportunities.
• Partner with product, revenue, marketing, and insights teams to turn insights, partnerships and product innovation into compelling narratives and media angles.
  
  

• Advise executives on public positioning, media engagement, and narrative development.
• Prepare and coach spokespeople for interviews, panels, and keynotes.
• Support the CEO and CFO in shaping GWI's investor and financial narrative, developing messaging for fundraising moments, board communications, and strategic announcements that require precise, high-stakes positioning.
• Oversee crisis communications planning and real-time response with clarity, confidence, and control.
  
  

• Set the social media strategy across all relevant platforms, defining how GWI shows up, what it stands for, and how social amplifies the broader communications agenda rather than running parallel to it.
• Partner with Marketing and Creative to ensure social is integrated into campaigns, product launches, and thought leadership moments, with clear ownership of what gets amplified and how.
• Establish a performance framework for social, setting KPIs, interpreting analytics, and using data to continuously evolve the channel's role in GWI's brand presence.
  
  

• Lead, mentor, and develop two direct reports with empathy and strategic direction.
• Foster strong cross-functional partnerships with Marketing, Product, Revenue, and Insights to deliver integrated campaigns.
• Create clear reporting on communications performance, demonstrating impact on business goals and evaluating campaign efficiency.

What do I need to bring with me?

• Communications experience, with a proven track record spanning media relations, PR, executive communications, and investor/financial communications for high-growth B2B tech brands with at least 3 years in a leadership role.
• Demonstrated success in securing top-tier media placements that shape narrative, influence public opinion, and build brand credibility.
• Skilled in translating complex technical or>

  #li-hybrid
  #LI-