
Morningstar is committed to empowering investor success. One way weaccomplishthis is by offering independent data, research, andworld‑classproducts to the financial community. We believe that when the investor wins, we all win.As part of the Content and Platforms team, the Research Amplification Team is dedicated to connecting professional investors with Morningstar’s independent research.
The Marketing Manager plays a key role in planning, activating, andoptimizingcontent‑drivencampaigns that expand the reach of Morningstar’s thematic research. This role focuses primarily ontop‑of‑funnel(TOFU) awareness and engagement, ensuring our research, insights, and intellectual property gain strong visibility across global audiences.
You will supportcross‑functionalteams in executing omnichannel campaigns—across email, digital, social, paid media, earned media, webinars, events, and sales enablement—to increase awareness of Morningstar’s independentresearch and drivehigh‑qualityengagement at scale.
This role is based in our Singapore office and will report to theAssociate Director of Marketing.We follow a hybrid approach where employeesare required tobe in officefourdays a week.
Job Responsibilities
Support the planning, delivery,and prioritization of APAC and global researchmarketing campaigns to meet awareness and engagement goals.
Work closely across global teams (research, comms, editorial,marketingand business development), andresearch amplificationcolleaguestopromote and curate Morningstar’s researchIP.
Execute TOFU omnichannel campaignsthroughdigitalweb experiences,email, organic and paid social,videos,webinars,live events, and sales enablement channels.
Partner with research, creative, digital, and communications teams to ensure thetimelydelivery ofhigh‑qualitycampaign assets and executions.
Manage multiple campaigns simultaneously,maintainingstrong organization and agility as priorities shift.
Regularlymonitor, analyze, and report on campaign KPIs to guide optimization and channel performance.
Coordinate with global marketing and research teams to ensure consistent brand messaging and campaign execution across regions.
Support the ongoing management of upcoming research content tomaintainalignment across campaigns and company priorities.
Share best practices with peers and contribute to a culture of continuous improvement within the marketing team.
Use data to refine targeting, messaging, and activation strategies to drive stronger TOFU impact.
Serveas the go-to expert for localcontentmarketingtrends and insights.
Demonstrate flexibility with working hours to accommodate collaboration across time zones when necessary.
Provide guidance on APAC-specific opportunities, ensuring campaigns resonate with regional audiences andalign withglobalobjectives.
Qualifications
3–5+ years of B2B marketing experience with an emphasis on content, brand, or demand generation.
Experience planning and executing integrated marketing campaigns across channels (email, digital, social, paid, events).
Strong project management skills with the ability to manage multiple deadlines and stakeholders.
Data‑drivenmindset with experience analyzing performance metrics to inform decisions.
Creative, collaborative, and proactive approach toproblem‑solvingin a dynamic environment.
Strong communicationskills and comfort presenting ideas tocross‑functionalpartners.
Fluency in English isrequired
Bachelor’s degree or equivalent work experience.
Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.
A98_MstarResSingapor Morningstar Research Pte Ltd. (Singapore) Legal Entity