Tatari is on a mission to revolutionize TV advertising. Founded in 2016 to help transform the antiquated world of TV advertising through the intelligent application of AI and machine learning, Tatari helps some of the worlds fastest growing brands including Chime, Calm, Tecovas, Manscaped, Saatva, and Liquid I.V., reach their customers using linear and streaming TV ads. Our platform combines sophisticated media buying with proprietary analytics to turn TV advertising into an automated, digital-like experience, enabling businesses of any size to advertise on TV.
That approach has earned Tatari broad industry recognition, including being named Best CTV AdTech Platform in the 8th annual MarTech Breakthrough Awards, as well as honors from Digiday (Best Connected TV Platform), AdExchanger (Most Innovative TV Advertising Technology), and Business Insider (Hottest AdTech Companies). Tatari has also been recognized as the Best Place to Work by Inc. Magazine. Backed by an executive team of former founders and senior leaders from companies including Shazam, TrueCar, AdapTV, LiveRail, Amazon, Google, Meta, Microsoft, and Yahoo, Tatari continues to scale rapidly as TV advertising enters its next major era.
Tatari is expanding and Platform Solutions Manager to join the team. Platform Solutions sits at the intersection of client success, media execution, and product enablementensuring self-service clients are successful using Tataris proprietary buying platform. In this role, youll own a portfolio of clients and serve as their primary day-to-day partner. Youll guide clients through planning, launching, and optimizing TV campaigns across linear, streaming and programmatic, while helping them build confidence and expertise using the Companys self-service platform. Youll work closely with internal teamsincluding Media Buying, Product, Engineering, and Data Scienceto deliver strong outcomes and a best-in-class client experience.
Responsibilities
- Own post-sales relationships for a portfolio of self-service clients, acting as their primary point of contact and trusted advisor
- Support and advise clients as they plan, execute, and optimize TV campaigns using the companys self-service platform
- Lead onboarding, training, and ongoing enablement to ensure clients are confident and effective users of the platform
- Develop a deep understanding of client goals, uncovering and discovering unstated needs to proactively guide strategy and execution
- Become a subject-matter expert in Tataris platform, buying capabilities, reporting, and measurement, and leverage internal teams to help solve client challenges
- Guide clients through campaign setup and optimization with a focus on performance outcomes (CPA, CAC, ROAS, etc.)
- Serve as the voice of TV and platform expertise in client meetings, clearly explaining strategy, results, and recommendations
- Collaborate cross-functionally with internal teams to ensure client feedback is addressed and insights are shared
- Build strong, long-term client relationships, including occasional in-person meetings and travel (up to ~10%)
Qualifications
- Bachelors degree from a four-year institution; majoring in marketing, economics, statistics, or business administration preferred
- 12 years of hands-on experience buying/trading media across linear, streaming, and/or programmatic (DSPs)
- 2+ years of experience in post-sales account management, client success, or client support roles, including exposure to senior or C-level stakeholders
- Experience supporting performance-focused advertisers or agencies, with an understanding of metrics such as CAC and ROAS
- Strong ability to communicate technical concepts clearly and tell compelling stories with data
- Confident presenter and active listener who comes prepared and adds value in every client interaction
- Comfortable collaborating with engineers, data teams, and marketersyoure a problem solver, not a salesperson
- Highly organized, detail-oriented, and able to manage multiple client relationships effectively
- Bonus: familiarity with broader digital marketing channels (e.g. SEM, FB), advanced excel skills, and experience with data visualization tools
Benefits
- Total compensation ($80,000 - $110,000/Annually)
- Equity compensation
- Health insurance coverage for you and your dependents
- 401K, FSA, and commuter benefits
- $150 monthly spending account
- $1,000 annual continued education benefit
- $500 Newbie Productivity Perk
- Unlimited PTO and sick days
- Monthly Company Wellness Day Off
- Snacks, drinks, and catered lunches at the office
- Team building events
- Hybrid RTO of 2 days per week in office.
At Tatari, we believe in the importance of cultivating teams with diverse backgrounds and offering equal opportunities to all. We strive to create a welcoming, inclusive environment where every team member feels valued and diversity is celebrated.
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