BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.
PLEASE SUBMIT ALL RESUMES/CV'S IN ENGLISH FOR CONSIDERATION
Language Requirement: Fluent English is Required
Preferred Experience: Pharmaceutical/Biotech Industry, Hematology, Oncology
Location: Mexico City
General Description:
Under the direction of Marketing Director, the Candidate will have Product Management responsibilities.
The Candidate will play a key role in ensuring patient access to BeOne Medicines products by developing and executing marketing strategies for Mexico, working closely with the local teams (Marketing Director, Field team, Medical team, and Access team).
The Product Manager works closely with line manager to translate the regional strategy into operational tactics and assets (marketing, promotional and disease awareness/education initiatives) to support Mexico affiliate to achieve its targets. The Candidate contributes to developing and implementing the go-to-market strategy and is responsible for achieving defined commercial targets being supported by defined resources and investment budgets.
Essential Functions:
- Drive the development of the BeOne portfolio in the different indications marketing strategy, including omnichannel marketing activities
- Contribute to cross-functional creation of Mexico brand plans, and provide input on marketing tactics at national level in alignment with international brand plan
- Partner with Marketing Director in market development and marketing pre-launch and launch activities execution
- Work with agencies, Marketing Director, Sales teams and external stakeholders to design and develop customer-centric promotional tools/materials or carry out local adaptations for asset from other countries, owning the development process from beginning to end
- Identify agencies/vendors/technologies/tools that can benefit the execution of tactics
- Participate in and support the team in preparing BeOne Medicines presence at national congresses, scientific meetings, symposia and workshops
- In close collaboration with cross-functional stakeholders (Sales, Market Access, Medical, Commercial Operations and Business Analytics etc.) generate relevant Market Insights (Market Research, Commercial Ad-boards etc.) that help develop targeted tactics and show impact of implemented tools
- Contribute to Commercial Operations activities such as (by not limited to) launch readiness tracking, Business Review preparation, Customer Relationship Management system implementation and roll-out
- Plan and run regular trainings and updates for Sales Reps, Key Account Executives and Key Account Managers, partnering with Medical Affairs
- Co-own and manage the Marketing budget for Mexico; co-own project management (contracts, invoicing, communication) for commercial activities and projects together with admin support
- Ensure effective financial planning and review results to identify variances; develop action plans to address issues. Manage expenses to budget and deliver targeted profit contribution.
- Establish strong relationships and act as BeOne Medicines ‘face’ with major stakeholders in the field like relevant regulatory bodies, payers, politicians, industry associations, distributors and Key Opinion Leaders supporting the organization in achieving its goals and objectives.
- Ensure regular tracking and clear, meaningful reporting of relevant KPIs and overall performance of key BeOne Medicines initiatives, as well as market changes/competitor activities which are relevant to strategy implementation and development
- Apply a continuous improvement mindset to ensure solutions and improvements are rapidly identified to optimize launch and improve patient access
- Drive business decisions whereby patient care is at the center of the business conduct
Operate in line with BeOne Medicines' Code of Conduct and relevant policies for commercial and promotional activities to maintain the highest standards of patients focused ethical conduct
Minimum Requirements – Education and Experience:
- University undergraduate degree in science or business as a minimum; higher qualifications (MD, PhD, MBA) advantageous.
- Minimum of 5 years of professional experience in the healthcare sector with 2+ years' commercial marketing experience in pharmaceutical or biotech
Other Experience:
- Launch experience in Marketing, Product Management, Sales teams strongly preferred. Previous experience and knowledge of hemato-oncology, rare diseases and orphan drugs are an asset
- Demonstrated success in entrepreneurial commercial environment
- Self-driven, highly motivated, solution-oriented and a positive attitude
- Exceptional communication and thought leadership
- Demonstrated ability to influence without direct authority and to develop and maintain strong partnerships working in cross-functional teams across geographies
- Turns creative ideas into original solutions. Produces new or different approaches in current situations and enables creativity in others
- Fluency in both verbal and written English
Supervisory Responsibilities:
Travel:
- Approximately 30-40% of time
Computer Skills:
- Proficiency in all MS-Office applications
Global Competencies
When we exhibit our values of Patients First, Driving Excellence, Bold Ingenuity, and Collaborative Spirit, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
- Fosters Teamwork
- Provides and Solicits Honest and Actionable Feedback
- Self-Awareness
- Acts Inclusively
- Demonstrates Initiative
- Entrepreneurial Mindset
- Continuous Learning
- Embraces Change
- Results-Oriented
- Analytical Thinking/Data Analysis
- Financial Excellence
- Communicates with Clarity
We are proud to be an equal opportunity employer. BeOne does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.
