Regional Marketing Specialist, Wealth Management

About Northern Trust

As a global leader in innovative wealth management, asset servicing, asset management and banking services, Northern Trust (Nasdaq: NTRS) is proud to guide the world’s most successful individuals, families, corporations and institutions.

Since 1889, we have aligned our efforts with our three guiding Principles That Endure: Service, Expertise, and Integrity. Together, they reflect the three cornerstones of business conduct which we strive to instill in our employees, whom we call partners, and to provide to our clients and the communities we serve worldwide.

With more than 135 years of financial experience and over 24,000 partners, we serve the world’s most sophisticated clients using leading technology and exceptional service.

Role/Department: Regional Marketing Specialist/Wealth Management Marketing

The key responsibilities of the role include:
• Under moderate supervision from senior team members, assists with the development of channel- or market-specific plans that promote NT capabilities, products, and services according to business unit and regional priorities.
• Assists with the design of multi-channel marketing campaigns to increase awareness and engagement, which based on the role, may include events, sponsorships, content creation, communications, and digital marketing activities.
• Supports the monitoring of initiatives and campaign performance, generates detailed reports, and regularly communicates with stakeholders regarding improvement opportunities.
• Dependent on role, may work with cross-functional marketing teams to assist with the development of marketing materials by representing the client segment, specifying tone, voice, and context nuances relevant to segment penetration and adoption.
• Supports initiatives and campaigns to ensure quality execution, budget and timely delivery.
• Maintains brand standards across all projects.
• Assists in developing and maintaining strategic marketing relationships and programs to achieve measurable results.
• Supports internal communications efforts to provide updates to marketing and stakeholder partners about planning progress, campaign performance, and new sales enablement activities.
• Continues to build knowledge of the company, processes and clients.

Skills/Qualifications:
• Candidates should bring 1-3 years of experience in marketing strategy, campaign management, or channel marketing, ideally within financial services or a similar sector.
• Conceptual knowledge of financial services topics and products
• Proficiency with marketing software, automation tools, and/or design platforms
• Experience with project management, with the ability to multitask, prioritize, and meet deadlines
• Excellent written, verbal, and presentation communication abilities
• Adaptability to adjust strategies in response to market trends and campaign performance
• Experience working both independently and as part of a collaborative team
• Commitment to continuous learning and development within the financial services industry
• Proficiency with Microsoft Word, Excel, and PowerPoint
• A bachelor’s degree in marketing, communications, business, or a related discipline is preferred.
• Experience with the development of multi-channel marketing plans, collaborating across teams, and driving measurable results is preferred.
• Experience with marketing automation tools, analytics platforms, AI and digital content creation is preferred.

Multilingual, with excellent oral and written communication skills, specifically in English and Spanish

• Minimal travel within Florida's East Coast may be required

**Applicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future. Northern Trust will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visa).

Working Model: Hybrid (#LI-Hybrid)
We have a balanced hybrid working model to ensure you get the flexibility you need, and the successful candidate will spend their time between working in the office and working from home.

#LI-EA1

Working with Us

As a Northern Trust partner, you will be part of a flexible and collaborative work culture, which has a strong history of financial strength and stability. Movement within the organization is encouraged, senior leaders are accessible, and you can take pride in working for a company committed to an inclusive workplace and assisting the communities we serve.

Philanthropy is deeply rooted in Northern Trust’s history and is an essential element of our culture. Employees around the world give their time and talent to work for the greater good of their communities.

Reasonable Accommodation

Northern Trust is committed to working with and providing adjustments to individuals with health conditions and disabilities. If you need a reasonable accommodation for any part of the employment process, please email our HR Service Center at MyHRHelp@ntrs.com, or alternatively you can discuss your individual requirements with the recruiter you are working with.