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Job Category
Marketing & Communications
Job Details
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
About the Role
Salesforce Platform is the backbone of the world's most trusted AI-powered enterprise applications-and the team behind it is growing. The Platform Product Marketing team plays a pivotal role in driving the go-to-market strategy for our most strategic product areas, including the Headless 360 platform, which includes Security, Trust, and the broader developer and technical buyer ecosystem.
We are seeking a visionary and energetic Senior Director of Product Marketing to own the GTM strategy and global sales enablement. In this highly visible role, you will arm the entire Salesforce sales organization-from AEs to Solutions Engineers to executive sellers-with the strategy, messaging, and tools they need to win in the market. You will be a champion of solution selling, helping sellers move from feature-based conversations to outcome-driven narratives that connect the Headless 360 platform capabilities to customer business value.
This leader will also be at the forefront of a new era of marketing-one powered by AI. We're looking for someone who embraces AI-powered tooling to become a true marketing maker: shipping faster, creating more, and unlocking new levels of impact without expanding headcount.
Why This Role
This is a rare opportunity to own the GTM strategy for one of Salesforce's most foundational product areas at a moment when Platform-headless, security, and trust capabilities-is becoming a critical differentiator in enterprise deals. You'll have the visibility, the mandate, and the team to make a real impact on how the world's largest sales organization understands and sells the Headless 360 platform.
Key Responsibilities
Platform GTM Strategy
- Own the end-to-end GTM strategy for the Headless 360 platform, with focused coverage of Security solutions (Shield, Security Center, Privacy Center, Platform Encryption, Backup & Recover, Event Monitoring, and related products) and Developer solutions (incl. Sandboxes, Agentforce Vibes, and related products).
- Define and lead quarterly by-segment and by-OU GTM plays (Enterprise, Commercial, SMB) in partnership with Sales, Product, and OU leaders globally.
- Develop a clear Headless 360 platform competitive differentiation and value messaging that resonates with technical buyers, security leaders, and line-of-business executives.
- Align Headless 360 platform GTM priorities with top global campaigns, product launches, and cross-cloud initiatives.
- Equip sellers and partners with the assets needed to win opportunities.
- Own monthly and quarterly measurement of GTM program success, including enablement adoption, pipeline contribution, and win rates.
- Provide rel="noopener noreferrer">Accommodations Request Form.
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Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
