Senior Manager, Global Product Marketing, Fragrance
Sol de Janeiro
New York Metropolitan - Hybrid, Unknown
Full-Time
$110,000
HybridManager
Step into a pivotal role at Sol de Janeiro as the Senior Manager, Global Product Marketing, Fragrance. In this role, you will help shape the future of fragrance at the brand by blending innovative marketing strategies with product excellence to deliver standout results. This is your opportunity to bring to market game-changing innovation from conception through to commercialization, crafting consumer-first, scalable, and globally relevant go-to-market strategies.
The position will report to the Director, Global Product Marketing, Fragrance.
What Youll Be Working On
Strategically support the development of our 3-year rolling product launch calendar, focusing on Premium & New Project portfolio launches to drive growth, recruit new consumers and retain existing ones
Develop elevated brand stories and compelling innovation narratives that bring product concepts to life, creating meaningful consumer connections and supporting globally relevant launches
Deliver breakthrough innovations grounded in whitespace analysis, performance reporting and consumer-centric insights from internal and external sources (CMI, trend reports, regional and retailer data).
Partner in shaping the strategic direction of the olfactive portfolio, ensuring continued market leadership and expansion into new and differentiated fragrance territories
Work with Director to manage cost and margin goals to meet financial objectives of the brand and category, assisting in setting COG & margin targets for launches.
Collaborate closely with cross-functional teams including Global Consumer Engagement, Product Development, and Regulatory to ensure successful product launches and consistent market performance.
Support development of comprehensive product marketing strategies that define and communicate clear points of difference and unique benefits of our products, ensuring they resonate with a global audience.
Conduct rigorous analysis of internal fragrance initiatives, leveraging data and analytics to identify fast-growing subcategories/trends to make strategic recommendations and optimize future launches.
Monitor and adapt marketing strategies based on consumer feedback and market trends to maintain competitive advantage.
Must Haves
Bachelor's degree or equivalent required
5-8 years of fragrance marketing
Prestige fragrance experience is a plus
Proven success building global brands and leading product launches
Globally minded, culturally fluent, and consumer-obsessed
Strong strategic, creative, and analytical capabilities
Exceptional storytelling, presentation, and influencing skills
Trend hunter with a passion for innovation and culture
Resilient, adaptable, detail-oriented self-starter
Positive attitude
The information contained herein is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee, as these may change or new ones may be assigned at any time.
Sol de Janeiro is committed to diversity and inclusion in the workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People Experience Team at careers@soldejaneiro.com.
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