Senior Product Marketing Manager, Compumark

Clarivate is seeking a dynamic Senior Product Marketing Manager to support our Intellectual Property division! The Senior Product Marketing Manageris responsible forsupporting go-to-market activities and organizational enablement of Clarivate’s patentand brandintelligence portfolio, andyou’llplayan important rolein advancing the category strategy to achieve revenue growth, retention, and customer satisfaction goals.

As a key member of the ClarivateIPIntelligence team, you will contribute to the adoption, expansion, and retention of Clarivate intelligence software, services, dataandnew AI-powered capabilities. You will support impactful product launches, go-to-market initiatives and sales enablement thatdemonstratehow Clarivate IP intelligenceaccelerates decision making across the innovation life cycle. Youwill build andmaintainan in-depth understanding of buyer personas, use cases and competitive landscapesto build effective, differentiatedpositioning that aligns to customer needs.

A trusted business partner, you will craft and communicate unique value propositions and partner with the broader marketing organization to increase awareness, drivedemandand reinforce Clarivate’s market-leading position. By creating effective product positioning, salestoolsand compelling content that connects with target buyers, you will enable revenue growth. This position is highly cross-functional, working globally in partnership with product management, sales, customer education, andthe broader marketing organization.

About You – experience, education, skills, and accomplishments…

• Bachelor’s degreerequired

• 7+ years of experience in Product Marketing or Product Management within a mid-to-large corporation

It would be great if you also had…

• An MBA or advanced degree

• Product Marketing experience in software,dataor AI

• B2B Product Marketing experience

• Prior experience in the IP (intellectual property) industry

• Experience with a global/multi-national organization

What will you be doing in this role?...

• Own GTM strategyandoutcomes for thelaunch of new productsand new AI-powered capabilities insupport of new business and retentiongoals, workingin collaboration with product,demandmarketingandsalesteams

• Create compelling messaging and clear, differentiated value propositions that align with our buyers' needs.

• Lead the development of content to drive awareness for our solutions and enable efficient buyer journeys and successful conversion.

• Develop and launch sales tools that enable successful prospecting and allow sales to clearly present the value of our solutions to target buyers.

• Lead ongoing market and competitor research to inform positioning,messagingand sales enablement.

• Collaborate with demand marketing to create impactful multi-channel campaigns that attract target buyers and drive demand for our solutions.

• Partner with product tomonitorand driveadoption of newsolutions; develop adoption campaigns andin-person and virtualuser engagement events.

• Partner with design and web teams (internally and externally) to manage the development of content, including sales tools, marketing content (product videos, case studies, white papers), competitive battle cards, web content, social media content, and more.