SEO & AI Search Marketing Manager (m/f/d)

If you enjoy a dynamic, international working environment and like to work in a highly motivated and friendly team, you are in the right place! You can expect an open corporate culture with flat hierarchies as well as interesting and challenging tasks. As part of your induction, you will be optimally prepared for your area of responsibility.

Become part of our Constructor Community and complete the team "Marketing & Brand Management" in the north of Bremen as a

SEO & AI Search Marketing Manager (m/f/d)

(full-time; 38.5 hrs./week; limited; 2 years)

Your responsibilities

• Develop and execute a comprehensive search visibility strategy that spans both classic SEO and Generative Engine Optimization (GEO) — so Constructor University shows up both on Google and in AI answers from ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews

• Plan, brief, and coordinate the production of citation-ready content (articles, landing pages, study guides, comparison pieces) in collaboration with internal teams, faculty experts, and external writers — ensuring each piece is structured, fact-dense, and built to be cited by both search engines and AI tools

• Perform ongoing keyword research, competitor analysis, AI citation tracking, and technical audits to identify opportunities and act on them — this includes monitoring how often we appear in AI answers vs. competitors, and where we're losing ground

• Implement and maintain the technical foundations that make our website readable to AI — structured data (schema.org), OpenGraph, llms.txt, AI bot access in server logs — working closely with the web development team

• Build off-site authority where AI engines look for facts — coordinate updates to Wikipedia, Wikidata, StudyPortals and similar directories; manage outreach to "best-of" ranking blogs and listicles in our verticals

• Manage and optimize affiliate marketing programs and ranking-blog partnerships, including partner acquisition, communication, performance tracking, and campaign alignment

• Monitor performance across both search engines and AI surfaces, analyze KPIs, and use target="_blank">Campus

• Constructor University has extensive programs on sustainability, environmental sustainability, equal opportunities and high ethical values

Constructor University unequivocally guarantees the academic freedom of every member of the faculty, as well as every other member of the Constructor University community. We encourage diversity in the University in ethnic, cultural, social, religious, political, and national backgrounds, as well as in individual lifestyle. Constructor University offers full equality of opportunity to all qualified applicants and is an equal opportunity employer.

Your application:

We look forward to your application. The review of applications will begin immediately and will continue until the position is filled.

If you have any questions, please contact job-application@constructor.university.

Please note that only applications submitted through the official application portal will be considered for recognition.

If you like working with happy, enthusiastic colleagues, you'll enjoy your career with us!