Introduction: A Career at HARMAN Lifestyle
We're a global, multi-disciplinary team putting the innovative power of technology to work and transforming tomorrow. Connect consumers with the power of superior sound through prestigious brands like JBL, Mark Levinson, and Revel.
About the Role
Act as a core member of a small but effective integrated marketing team to manage and grow JBL's social media and online presence, enhancing e-commerce strategies and digital marketing initiatives in the Philippines.
What You Will Do
Social Media Management
- Manage and grow the brand's presence on TikTok, Instagram, Facebook, X to increase followers, reach, engagement, and video views.
- Develop and execute social media campaigns and content strategies focused on reels and short-form video content.
- Lead content initiatives collaborating with internal visual designers and creative/media agencies for platform-specific strategies.
- Localize and adapt campaign assets provided by the Regional APAC Office.
- Monitor and report social media performance with actionable insights.
E-Commerce & Other Digital Marketing Initiatives
- Develop and implement digital strategies and go-to-market plans supporting product launches and campaigns.
- Collaborate with distributors, e-commerce platforms, and agencies to enhance e-commerce presence and maximize online sales growth.
- Manage paid social ad campaigns with agencies to maximize reach and ROI.
- Identify and evaluate additional digital marketing opportunities beyond social media, including search, display, CRM, and partnerships.
- Provide regular reporting on campaign performance, digital KPIs, and ROI.
What You Need to Be Successful
- Minimum 1 year experience in Digital Marketing, Social Media Management, or E-Commerce.
- Proficient in Microsoft Excel and Microsoft Office applications.
Bonus Points if You Have
- Bachelor's Degree in Marketing, Business, or a related field.
What is Nice to Have
- Prior experience in Consumer Electronics or FMCG industries.
- Knowledge of retail operations or digital marketing.
- Data analysis skills.
- Basic proficiency in design/video editing tools.
- Familiarity with SEO, SEM, platform ads (Meta, TikTok, Google), e-commerce tools, and other digital marketing channels (CRM, affiliate, display, partnerships).
What Makes You Eligible
- Willingness to travel.
- Successful completion of background reference checks.
What We Offer
- Opportunity to work at an innovative technology leader.
- Valued for individuality and work in a global, diverse, and talented organization.
