Vice President, Business Analytics Lead Analyst
Citi
Paradise, Nevada
Full-Time
$182,000
RemoteExecutive
Citibank, N.A. seeks a Vice President, Business Analytics Lead Analyst for its New York, New York location.
Duties: Strategic development and execution of advanced analytics for the Citi US Consumer Cards Retention program, encompassing both Account Retention and Pre-emptive Retention. Perform data analysis to identify customer behavior patterns across Phones, Digital, and Email channels, translating insights into targeted omni-channel marketing recommendations. Project management to build consensus and to maximize revenue and optimize portfolio value within the credit card business. Design, implement, and evaluate experimental designs, including A/B tests, partial-factorial, and full-factorial experimental designs, for testing new offers, products, strategies, and Existing Customer Management (ECM) initiatives. Provide actionable insights to continuously refine and recommend future offerings and strategies across all retention channels. Manage advanced segmentation and targeting models for credit card retention campaigns. Establish robust forecasting and performance measurement methodologies to predict and track impact. Formulate and present >------------------------------------------------------
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In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
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